The POP! of a Light Bulb
I've been asked so many times the last few months of setting up my business, "What was your biggest hurdle in setting up your business?"
Like most small businesses, everything starts from an idea and as most small business owners know, implementing that idea to form a tangible product is less than fluid. However, it's not the paperwork, the arduous task of setting up a personal brand through social media, or even the never-ending battle to find clients. I was very fortunate to start a business that has low overhead costs. My mentor whom I work with now was extremely kind to introduce me to some of the best clients I could ask for. It wasn't the process that was hard, it was getting over my fear of the unknown. Every time I came across something new that I never heard of or knew existed, I hesitated. "Do I really need to do that!?" Every step in the process of starting my business was like this, I was faltering. I hadn't faced a challenge like this in over a decade, a task that subjugated me to think on my toes and act fast every waking second.
The countless hours staying awake to figure out a process, the countless cups of coffee to keep my attention sharp.
But through all these endeavors, I found something new about myself; I enjoyed it. It's said that an entrepreneur quits their 40 hours per week job to work 80 hours per week. They weren't kidding… Yet here I am at 3am, sleepless yet again, to add more personality to my business and unveil more of who I am. How can someone sane put themselves through this? Needless to say, my love of my new business is an obsession to make perfection, a calling to make every facet polished makes it worth it. My biggest hurdle wasn't starting my business, it was learning more about myself.